David versus ALL the Goliaths... I’m speaking of King David, of course. But I, (David Asarnow) have had my share of Goliaths to deal with.
During my last trip to Israel, I stood on the very site King David himself stood (before he was King) and had his biblical battle with the giant Goliath.
It was a dream of mine to visit this site. I envisioned what it might look like and I was blown away seeing that it looked exactly as I’d always pictured in my mind.
I was so moved by the experience and the energy of the story that surrounded me. It was my last stop on my trip and I took more than a moment to take it all in. What made it even more special was that we were there by ourselves… Right before sunset. It’s not currently on the popular list for tourists, as it's about an hour outside of Jerusalem.
The story of David and Goliath is one we’re all familiar with, as it’s used as a metaphor across so many platforms in our lives. In sports, education, politics, and in business.
Against all odds, with little means of protection, and armed with very little…
The little guy defeats the big guy.
But as I stood there among the stone and ruins (recently rediscovered by archeologists about 15 years ago), I was reminded of some lesser-known pieces of the biblical tale.
For instance, did you know that David refused to wear the armor offered to him and, despite all insistence, he declined to carry a sword to this battle?
He felt he’d be encumbered by the weight of them, so he carried only a slingshot to fight this powerful adversary!
In our modern-day businesses, we often feel the pressure to do things the way others do. To run our business the ‘right’ way as opposed to what might be the ‘best’ way for ourselves, and our own business.
Sometimes we feel encumbered by the myriad of suggestions or the insistences of outside forces– which can cause us to lose sight of what makes the most sense for ourselves.
I do my best to fight against those forces and rather find the strengths and advantages I gain from being my truest self.
I believe that separates me from the proverbial “pack”.
If you are reading this now, I know you have this same potential within you. You gain this power when you step into your individuality with a strong sense of SELF.
Defeating giants is no simple task. David got off a perfect shot with that little, smooth stone.
That took focus, practice, confidence, and a belief (or faith some would say).
There is no shortage of giants in the business world that we are ALL competing with.
Apple, Microsoft, Meta, Amazon, Tesla…The list goes on and on.
It’s easy to see how a small company might feel helpless, trying to compete with such Goliaths.
So what do you do?
Give in?
Give up?
Or do you take a lesson from the shepherd David, before he was King?
My advice… Ignore the voices telling you that you can’t achieve your dreams. That includes the voice inside you that causes doubt or rationalizes you out of putting in the work that you know you’re capable of doing.
If you think about it, Goliath doesn’t always mean the giant that you feel might be standing in your way. Goliath, to me, is the giant we ALL place in our own way.
I know that I can face my giant, unencumbered by negative thinking. Armed only with what I have at my disposal at any given moment.
I believe that I, like David, will walk away successful and victorious.
Step into your belief and promise, and I know that you can do the same.
To your success,
David
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